Top 12 Digital marketing CRM software for agencies and marketers

In today's digital age, customer relationship management (CRM) is a crucial aspect of any successful marketing strategy. CRM software can help businesses manage their customer interactions, track sales leads, and automate marketing campaigns. For agencies and marketers, having a comprehensive CRM solution can make a significant impact on their workflow, efficiency, and revenue. In this article, we will explore the top 12 digital marketing CRM software solutions that can help agencies and marketers streamline their operations and drive business growth.

Download Now: Free digital marketing e-books [Get your downloaded e-book now] 

Free Demo Classes

Register here for Free Demo Classes

Select Course CUET Digital Marketing NDA Graphics Designing MS Excel (10 Hrs.) Interview Skill Course Entrepreneurship Programme Content Writing

Table of Content
Top 12 Digital Marketing CRM software

Top 12 Digital Marketing CRM software 

1. HubSpot- HubSpot is a popular CRM software solution that offers a range of marketing, sales, and customer service tools. For marketers, HubSpot provides email marketing, social media management, landing page creation, and lead generation tools. It also offers robust reporting and analytics capabilities to track campaign performance and identify areas for improvement.
2. Salesforce- Salesforce is one of the most well-known CRM solutions in the market, offering a comprehensive suite of tools for sales, marketing, and customer service. For marketers, Salesforce provides lead management, email marketing, and social media integration tools. It also offers customizable dashboards and reporting capabilities to track and analyze campaign performance.
3. Zoho CRM- Zoho CRM is a popular choice for small to medium-sized businesses, offering a range of marketing, sales, and customer service tools. For marketers, Zoho CRM provides lead generation, email marketing, and social media management tools. It also offers advanced automation capabilities to streamline workflows and improve efficiency.
4. Pipedrive- Pipedrive is a CRM software solution designed specifically for sales teams, offering a range of tools to manage sales leads and pipelines. For marketers, Pipedrive provides lead management and email marketing tools to help streamline the sales and marketing process. It also offers integrations with other marketing tools, such as Mailchimp and HubSpot. Read more:  Digital Marketing Classroom in Noida: Modules, Fees, and Benefits of Job Ready Course
5. ActiveCampaign- ActiveCampaign is a CRM software solution that specializes in marketing automation, providing a range of tools to automate email marketing campaigns and manage customer interactions. For marketers, ActiveCampaign provides email marketing, lead generation, and CRM automation tools. It also offers advanced reporting and analytics capabilities to track campaign performance.
6. Marketo Engage- Marketo Engage is a CRM software solution designed specifically for enterprise-level businesses, offering a range of tools for marketing automation and customer engagement. For marketers, Marketo Engage provides lead management, email marketing, and social media integration tools. It also offers advanced analytics and reporting capabilities to track campaign performance and identify areas for improvement. 
7. SharpSpring- SharpSpring is a CRM software solution that specializes in marketing automation and lead generation, providing a range of tools to manage the entire customer lifecycle. For marketers, SharpSpring provides email marketing, lead management, and social media management tools. It also offers advanced reporting and analytics capabilities to track campaign performance and optimize results.
8. Agile CRM- Agile CRM is a CRM software solution that provides a range of tools for sales, marketing, and customer service. For marketers, Agile CRM provides email marketing, lead generation, and social media management tools. It also offers advanced automation capabilities to streamline workflows and improve efficiency.
9. SugarCRM- SugarCRM is a CRM software solution that provides a range of tools for sales, marketing, and customer service. For marketers, SugarCRM provides lead management, email marketing, and social media integration tools. It also offers customizable dashboards and advanced reporting capabilities to track campaign performance.
10. Infusionsoft- Infusionsoft is a CRM software solution that specializes in marketing automation and lead generation, providing a range of tools to manage the entire customer lifecycle. For marketers, Infusionsoft provides email marketing, lead management, and social media management tools. It also offers advanced automation capabilities to streamline workflows and improve efficiency. Related article: Top 10 ways to Achieve Search Engine Optimization (SEO) Strategies
11. Insightly- Insightly is a CRM software solution that provides a range of tools for sales, marketing, and customer service. For marketers, Insightly provides lead management, email marketing, and social media integration tools. It also offers advanced reporting and analytics capabilities to track campaign performance and identify areas for improvement.
12. Nimble- Nimble is a CRM software solution that provides a range of tools for sales, marketing, and customer service. For marketers, Nimble provides lead management, email marketing, and social media integration tools. It also offers advanced automation capabilities to streamline workflows and improve efficiency, as well as advanced reporting and analytics capabilities to track campaign performance.

Overall, choosing the right CRM software solution can make a significant impact on the success of your marketing efforts. By streamlining workflows, automating processes, and providing comprehensive analytics, CRM software can help you generate more leads, improve customer engagement, and drive business growth.

However, it's important to carefully evaluate each option based on your specific needs and budget. Some CRM solutions may be more appropriate for small businesses, while others may be better suited for enterprise-level organizations. Additionally, pricing structures can vary widely, so it's important to consider both upfront costs and ongoing expenses.

Ultimately, by investing in a robust digital marketing CRM software solution, agencies and marketers can streamline their operations, improve efficiency, and drive business growth in a highly competitive market.

For more information Read: Top 5 Digital Marketing Courses in India 2023: Specialization, Price, Comparison, and More